Grow with Google: Make Your Website Work for You
Tuesday, January 18 at 11 a.m. (MST)
During this webinar, we will discuss how to create a search-friendly website that drives user action and supports their goals. Whether launching a new website or sprucing up an old one, this webinar will help.
In this workshop, we'll discuss:
- Why you should have a website
- How to set up your website for increased engagement
- What's important to include on your website
- How does your website appear in Google search results
Grow with Google: Reach Customers Online with Google
Thursday, February 10 at 12 p.m. (MST)
Learn how Google works. Learn how customers find your business online and how to promote your business using Search Engine Optimization (SEO) and Smart Campaigns in Google Ads.
During this webinar we will discuss:
- Improving your website’s visibility in Google’s organic search results, on all devices
- Introduction to free tools to help your business appear online
- Google Business Profile and being found on Google Search and Maps
- Advertising your business on Google
Grow with Google: Get Your Local Business on Google Search and Maps
Thursday, March 3 at 10 a.m. (MST)
Want your business to be found online? Do you need to figure out how to manage your business on Google Search and Maps?
Join us to learn how to connect with customers on Google Search and Maps. We will highlight the importance of verifying and how to use your Business Profile effectively.
In this session, we’ll show you how to:
- Create or claim your Business Profile
- Manage your business info across Google Search and Maps
- Use your Business Profile to connect with potential customers
- Tips, tricks, and what’s new!
- Hands-on demo of features discussed during the webinar
Grow with Google: Use YouTube to Grow Your Business
Wednesday, March 30 at 1 p.m. (MDT)
Let's talk about YouTube! Are you thinking of creating a YouTube Channel? Are you currently using YouTube for your business? Not sure how to get started or how to build your channel? This is the webinar for you.
Get best practices for creating a YouTube Channel and compelling video content that promotes your products and services and drives engagement with your brand.
In this workshop, we’ll discuss best practices for:
- Why you should have a YouTube channel
- How to set up a YouTube channel
- What's important to fill out when uploading a video
- Making good creative, and how to target and measure the results
- Hands-on live demo of features discussed during the webinar
Grow with Google: Learn the Basics of Google Ads
Wednesday, April 20 at 12 p.m. (MDT)
Let's talk about Google Ads, how to get started, and some advanced features! In this workshop, you will learn how to reach more customers and grow your business with Google Ads.
In this session, we’ll talk about:
- How to create an account and set up an ad campaign
- How to write great ads, refine keywords, and include ad extensions
- How to measure success
Grow with Google: Make Better Business Decisions with Analytics
Tuesday, May 17 at 2 p.m. (MDT)
Join us as we discuss and analyze trends about how customers engage with your business online, then turn these insights into well-informed, actionable decisions. We will discuss using Google Analytics (GA4) to help you collect and interpret real-time information, review some of the reports and terms used so you can learn more about your target audience and how to achieve your business goals.
In this session, we’ll talk about:
- Identifying business goals (and how you plan to use your online presence to achieve them)
- Incorporating data into your plan
- A focus on introducing Google Analytics and how to use this tool to make better business decisions
- Introducing Primary and Secondary Dimensions
